July 16, 2025
Fast Park & Relax AUS Unveils New Branding
Fast Park AUS Unveils New Branding and ‘Herd’ of Airport Shuttles that Pay Tribute to the Texas Longhorns that Call Its Facility Home
Fast Park & Relax Austin has a new “herd” of shuttles roaming the roadways around Austin-Bergstrom International Airport (ABIA). One of only a few destinations in Austin at which to see the legendary Texas longhorn, the facility now features a new logo treatment and larger-than-life longhorn shuttle designs that pay tribute to the real-life longhorns that share its property.
Opened in 2002, Fast Park Austin’s 4,800-space, covered parking facility – located at 2300 Spirit of Texas Drive, just minutes from ABIA airport – is one of the largest facilities in the Fast Park portfolio. Just five years after establishing its parking operation, Fast Park turned its contiguous land into pastures with purpose, raising longhorn cattle.
“We take tremendous pride in having these legendary animals greeting our guests as they embark on travel at ABIA,” shares Rob Chavez, President of Fast Park & Relax. “Until now, we’ve never established market-specific brand elements. The Fast Park experience – from facility and shuttle design to our high-touch customer service and ground transportation model – is very consistent across our portfolio. We’re excited to brand the uniqueness of our facility here in Austin!”
Fast Park leaders from around the country joined local airport officials and industry and corporate partners to celebrate the release of the Texas branding and shuttle fleet. Local longhorn expert Mike Young with Callahan’s General Store offered longhorn tours while more than half-dozen steers happily grazed nearby.
Read more about Fast Park & Relax Austin’s longhorns, and view photos from the celebration.